Twitter is testing its own version of stories called Fleets that disappear after 24 hours.
The company announced today that it will begin testing a new sharing feature called “Fleets”, which will allow users to post short-lived content on their social networks for the first time. Unlike tweets, Twitter’s new fleets cannot receive replies, likes, or retweets. And they will disappear completely after 24 hours.
To be clear, Fleets are not public, they are less accessible. To use it you could visit someone’s public Twitter profile and tap to view their Fleets even if you don’t follow them. But their fleet did not broadcast to Twitter’s network, showed up in search or moments, and cannot be embedded on an external website.
Twitter Stories is one of the last major social platforms to test the format. Previously popularized by Snapchat, you can now find a version of Stories on Instagram, Facebook, WhatsApp, YouTube, and more. Spotify also recently announced an examination of a stories-like feature.
In Brazil, testers will see round profile icons at the top of their timeline on Twitter’s mobile app. It will be instantly recognizable as a story feature. The first icon is actually a little thought bubble that displays your own profile photo. Users will simply click the “+” button to create their fleet.
Composer interfaces are more bare-handed than what you’ve found on other’s social networking sites. Twitter says that is to reflect the text-centric nature of its product. However, users are able to add photos, GIFs, and videos to the fleet, even if fancy editing tools are not available.
Video Durability & Gestures
At launch, subscribers will be able to post videos up to 2 minutes and 20 seconds in length (or 512MB). Whitelisted Publishers will be able to publish videos of up to 10 minutes of duration.
Users can also post multiple flats, which the viewer will move using gestures.
This is where the story’s version of Twitter is slightly different from others. To view multiple fleets posted by a user, you swipe down instead of moving through fleets horizontally with taps on the edges of the screen. Meanwhile, to get into the next person’s fleet, you swipe left.
But these gestures could change based on user feedback, Twitter says.
One of the biggest challenges with stories on Twitter is to find out which fleets will be displayed for the first time on your home screen. On networks such as Snapchat, Instagram and Facebook, users typically follow their friends and a varying range of public figures and brands. But on Twitter, it is common to find users who follow hundreds and even thousands of other users.
Targeting Indian Market
India, the world’s second largest Internet marketplace, is a major foreign nation for many American technology companies. According to mobile insight, Twitter was shared by around 55 million active users and an industry executive in India in the month of April. In comparison, Facebook has more than 350 million monthly active users in India, and Google reaches a large audience.
This is the first time in many years that Twitter is periodically bringing a feature to India – or doing anything notable in this Asian market, where its platform for not taking prompt action on the dissemination of misinformation and abusive messages has been investigated.
“India is important for Twitter since it is one of our largest and fastest-growing audience markets globally. We are excited to bring the Fleets experiment to India and make it one of the first three countries in the world to experience this new product,” said Manish Maheshwari, Managing Director at Twitter India, in a statement.Manish Maheshwari
“From the test in India, we’ll learn how adding a new mode of conversation changes the way Indians engage on Twitter. It’ll also be interesting to see if it further amplifies the diversity of usage by allowing people to share what they’re thinking in a way that is light-touch and light-hearted,” he added.